Lately, SEO hosting has been getting a lot of buzz. I have read a few articles about it, and they fail to tell you exactly what it is, the benefits and the downfall it has on your websites. Moreover, I am going to go into great detail about it, when it should be used, and how it should be used, if it at all.
What is SEO Hosting?
SEO hosting allows you to spread your domain names across multiple c class IPs, making them look unique and separated. SEO hosting makes it all possible to manage these IPs under one control panel. It would be a time consuming nightmare to have to login manually to each IP.
If you are not sure what an IP c class is, well, each IP has four classes. Listed below is your typical numerical IP layout, and underneath will be how it is laid out in alphabet classes:
The example above shows that, “111″ represents the IP “A” class, “222″ represents the IP “B” class, “333″ represents the IP “C” class, and “444″ represents the IP “D” class.
Now, if you were to use seo hosting to host your web sites, this is how it will look over different c class IPs.
111.222.333.444 (website #1)
111.222.334.444 (website #2)
111.222.335.444 (website #3)
111.222.336.444 (website #4)
111.222.337.444 (website #5)
Do you see the difference? In my opinion, even though you are hosting on different c class of IPs, it is a dead giveaway, when they are in numerical order, like in the example above. For this to be as unique as possible and not to be a dead giveaway, the c class IPs should be mixed up, not in numerical order like above.
You may have no choice, in how the c class IPs are delivered. There are a limited amount of seo hosting providers, and may not offer that, but it never hurts to ask. Moreover, there are a few that offer different c class seo hosting, and in multiple geographical areas, but they are very expensive.
Traditional hosting may offer you additional IPs at a fee, but more than likely they will be on the same “D” class, making them on the same network and close in range. Below is an example SEO of your websites spread out over different d class IPs.
111.222.333.444 (website #1)
111.222.333.445 (website #2)
111.222.333.446 (website #3)
111.222.333.447 (website #4)
111.222.333.448 (website #5)
Purpose of Multiple C Class Hosting
The purpose of seo hosting, is to get an advantage over your competition by boosting your search engine rankings and link value.
People that generally use seo hosting, are webmasters that have a large network of websites, with the purpose of crosslinking to boost their rankings. If you use traditional hosting methods, and crosslinking within the same network, this will get you banned from the search engines fast. In order to get away with it, you must have each web site appear that they are unique and are on a different c class IP.
The more unique your web site appears to be to the search engines, the more value your links will have. Search engines are very picky about the value of links, and if they are on the same network, they are virtually have no value at all. Like I said before, the more unique your web site appears to be, the more value your links will have.
Before you buy a seo hosting plan, there are a lot of other factors to account for and avoid, or this whole scenario is useless.
Another extremely important factor in seo hosting that is hardly ever mentioned, are nameservers. Search engines use the whois information, and they gather more than just who owns the website, but where it is hosted, the IP, of course, and the nameservers.
If you are not sure about what nameservers are, let me explain briefly. Each server is assigned to an IP address. Then, that IP is assigned to a special set of nameservers or “ns”. In order for your web site to show up, you will have to set your nameservers to point to those particular nameservers. I hope you understand, I didn’t want to get into it too much.
Getting back to the importance of nameservers, even if you have multiple c class IPs, but they are using the same namerservers, that is not seo hosting. There are a few seo hosting providers that “claim” it is seo hosting, because it is on multiple c class IPs, but it’s not. The issue is, if the nameservers are not unique for each IP, then, that’s not seo hosting. That is traditional hosting, plain and simple.
Having the same set of nameservers for your c class IPs, is letting the search engines know that all your websites are hosted on the same network. Therefore, in the search engines eyes, the servers are the same and not unique. That one small important factor will defeat the purpose of seo hosting and your seo efforts.
For the best results, you must make sure that each IP is on a separate c class, and has it’s own custom nameserver for each IP.
The whois source is another important factor. The search engines pay close attention to the whois source, for many reasons. As mentioned above, the nameservers and who owns the website. Search engines have been crawling the whois source for a long time and is a major factor in their algorithms. It helps them know who owns what, and fight web spam. The whois source has a direct effect on the way your web site is ranked.
If you are using public whois information, and all your websites are using the same information, then I would make them private. If you get seo hosting, but keep them public the same, you are going to raise a red flag to the search engines. You don’t want that, defeats the purpose.
Make your whois private, or you can use a friends and/or family members information, but get permission first. Make sure you tell them that their name, address and phone number will be public. You also have to remember that people do data mining of the whois source, even though it is illegal and it is intended for informational purposes only. Just make sure you use a valid name, address and email address, in case their is a problem. You can avoid this, by just going private.
Even though private companies are using the same whois information repeatedly, but they are exempt from this.
Reality of SEO Hosting
The reality of seo hosting is that it is expensive and may not be suitable for websites, the results may vary and may not be worth it.
SEO hosting is expensive. It can cost you up to $8 per IP, depending on if they are shared or dedicated. If you go with multiple c class shared IPs, it usually costs around $4 per IP, which isn’t too bad. Now, dedicated multiple c class IPs are a lot more expensive, especially if they offer multiple geographical locations, that can cost up to $10 per IP. To find the best price and plan, you will have to shop around.
SEO hosting isn’t as reliable as traditional hosting, and you could have a lot of downtime. The seo hosting concept is still relatively new, and as time goes on and the demand, it will get better. I have tried a couple seo hosting providers, and they are not bad. I haven’t had any bad experiences, yet.
SEO hosting isn’t suitable for everyone. If you only have a few websites, then, I wouldn’t even bother. You may not see much, if at all, any difference in your results.
Moreover, if you have a network of 20 websites, then yes, seo hosting will be very beneficial to you. One thing to keep in mind, I wouldn’t host your entire network from the same seo hosting provider, I would use multiple companies. You don’t want all your websites coming from the same geographical area and c classes. The best results are to use multiple providers, with unique IPs, not just c class, but a whole different IP range.
I’m going to be completely honest here, there is a possibility that seo hosting may not boost your rankings at all. Your results may vary depending on the competition in your niche and the size of your network of websites. If your niche is every competitive, you may only increase your rankings a few spots. But, if you don’t have hardly any competition, you could boost your rankings substantially.
Regardless of the hype surrounding seo hosting, results will vary and a lot of factors come into play. SEO hosting isn’t a quick seo fix, but yet another variable to add to your seo practices. SEO is like baking a cake, if you put all the right ingredients in place, your results will shine.
If you do plan to implement seo hosting, make sure you always contact the company first and ask them a series of questions. Never assume that they offer this and off that. I have been contacting seo providers, and I was surprised by some of their responses. Know what you are getting, before you get it.
To help you out, below are a series of questions I always ask, and you should too, before buying any type of seo hosting plan. Some of these questions may seem like no brainer, but they are important.
- Are the IPs dedicated or shared?
- What is the location of the IPs?
- What is your customer support response time?
- Does each IP have it’s own custom nameserver?
- What is your downtime?